In today’s competitive app and gaming market, monetizing non-paying users is crucial for sustainable growth. While in-app purchases and ads dominate monetization strategies, many users never pay — leaving huge revenue gaps.
That’s where offerwalls come in.
Offerwalls are one of the most effective and user-friendly ad formats that mimic an in-app store experience, giving users an exciting way to earn rewards by engaging with offers, surveys, and games.
At Perkox, we help mobile developers, website owners, and game studios maximize revenue and increase user retention by integrating cutting-edge, customizable offerwalls that feel natural, rewarding, and fun.
Why You Should Care About Monetizing Non-Paying Users
Statistically, only 2-5% of users make in-app purchases.
If you rely solely on IAP (In-App Purchases) or traditional ads, you’re missing out on 95%+ of your potential revenue.
✅ Offerwalls tap into the non-paying majority by offering users the opportunity to complete simple tasks — like playing a new game, completing a survey, installing an app — in exchange for in-game currency, premium features, or other rewards.
✅ Users stay longer and engage more deeply, as they feel empowered to earn instead of pay.
✅ You boost Lifetime Value (LTV), Average Revenue Per Daily Active User (ARPDAU), and overall retention metrics.
What is an Offerwall and Why It Works So Well?
An Offerwall is a reward-based ad unit integrated inside an app or website, offering users a “storefront” of tasks they can complete to earn virtual rewards.
It replicates the feel of an in-app store — but instead of spending real money, users invest their time and engagement.
Example Offerwall Actions:
- Install and play a mobile game up to level 10
- Fill out a quick survey
- Sign up for a free trial
- Watch video ads
- Complete shopping actions
Perkox Offerwall offers a fully branded, highly customizable experience that matches your app or website’s design, with real-time tracking, smart AI recommendations, and fraud prevention tools.
How Perkox Offerwall Helps You Monetize and Engage Better
At Perkox, we’ve developed an advanced Offerwall solution tailored for mobile developers, web developers, and mobile game studios.
Key Features:
- 🎯 High-Earning Offers: CPA, CPL, CPI, CPS models — direct brand and top advertiser offers.
- 🎨 Customizable UI/UX: Fully match your app’s look and feel.
- 🔥 Smart Offer Targeting: AI-driven optimization shows users the best-converting offers.
- 🔒 Anti-Fraud Protection: Protect your app from bot traffic and abuse.
- 📊 Real-Time Analytics: Full tracking and reporting dashboard.
- ⚡ Fast Payouts: Get paid fast for completed actions.
Top Benefits of Adding an Offerwall to Your App or Website
| Benefit | Impact |
|---|---|
| New Revenue Stream | Earn from users who don’t pay directly |
| Increased Engagement | Users spend more time completing offers |
| Improved Retention | Rewarding systems boost daily activity |
| Higher ARPDAU | Turn inactive users into revenue-generators |
| Better User Satisfaction | Offering more earning options keeps users happy |
Who Should Integrate Perkox Offerwall?
🚀 Mobile App Developers: Android and iOS apps looking to increase monetization without ruining user experience.
🎮 Mobile Game Studios: Games that use coins, gems, skins, and upgrades as currency.
🌐 Website Owners: Gaming websites, reward sites, survey sites, and cashback platforms.
Getting Started with Perkox Offerwall
Getting started is simple and fast:
- Sign up for a free Perkox publisher account.
- Integrate the SDK or API in your app or website.
- Customize your Offerwall UI to match your brand.
- Start earning from your non-paying users immediately!
Conclusion: Don’t Let Your Non-Paying Users Go to Waste
If you’re serious about maximizing revenue, adding an Offerwall is a must in 2025 and beyond.
It’s a win-win: Users get rewarded, you get paid, and engagement soars.
At Perkox, we’re here to help you unlock the hidden potential of your user base.
Whether you’re a mobile app developer, a gaming studio, or a website owner — it’s time to evolve your monetization strategy.
👉 Ready to start monetizing smarter?
Get started with Perkox Offer wall today!