Tag: increase app revenue

  • Top 10 Offerwall Ad Networks in 2025

    Top 10 Offerwall Ad Networks in 2025

    1. Perkox

    A fast-growing offerwall solution offering smart monetization and user acquisition tools. Perkox empowers publishers with advanced tracking, flexible reward systems, and full platform control via SDK/API, iFrame… Great for both mobile and desktop.

    2. Tapjoy (by Unity)

    Tapjoy remains a top-tier player, enabling in-app offerwalls with rewarded ad formats like CPE and CPA. Features include Daily Rewards, currency sales, and ROI-driven targeting tools.

    3. AdGate Media

    Known for its massive offer inventory and ease of integration, AdGate offers a stable, user-friendly platform for both mobile and web publishers.

    4. OfferToro

    Supports both desktop and mobile, with global offers, detailed targeting, and strong fraud protection. Highly recommended for reward and GPT apps.

    5. AdGem (by Digital Turbine)

    Offers mobile-focused campaigns with deep engagement formats and strong monetization results. Backed by Digital Turbine’s ad tech.

    6. Fyber Offerwall (Digital Turbine)

    Formerly Fyber, now part of Digital Turbine. Provides a powerful offerwall that combines user-level targeting, dynamic pricing, and seamless UX for high ARPDAU.

    7. CPALead

    A beginner-friendly network with a solid offerwall that supports CPA, CPI, and CPL offers globally. Offers instant payments and a clean dashboard.

    8. Pollfish

    Survey-driven offerwall perfect for apps focused on ethical monetization and real-world insights. Ideal for non-incentive value-exchange experiences.

    9. RevU

    Provides task and survey-based offers with fast integration and consistent payouts. Frequently used in mobile rewards ecosystems.

    10. Persona.ly

    Combines AI-powered optimization with interactive ad units inside the offerwall. Strong on data, targeting, and predictive monetization.


    🎯 Why Offerwall Monetization Outperforms Traditional Ad Formats

    While Interstitials, Rewarded Videos, and Banner Ads have been staples in app monetization strategies, integrating an Offerwall—especially through a next-gen solution like Perkox—delivers unique advantages that can significantly elevate both revenue and user satisfaction.

    ✅ 1. Higher eCPMs and Lifetime Value (LTV)

    • Offerwalls often generate 10x higher eCPMs compared to banners or interstitials.
    • Users willingly complete high-intent actions (e.g., app installs, surveys), increasing engagement quality and LTV.

    ✅ 2. Non-Interruptive & User-Initiated

    • Unlike interstitials or pop-up banners that interrupt the user experience, offerwalls are opt-in.
    • Users choose to engage with ads in exchange for rewards, reducing ad fatigue and increasing satisfaction.

    ✅ 3. Boosts Retention & Session Time

    • By offering in-game currency or points, offerwalls motivate users to stay longer and return more often.
    • Works particularly well for freemium apps and games where users don’t want to pay out of pocket.

    ✅ 4. No Cannibalization of IAP

    • When implemented strategically (like in Perkox), offerwalls complement in-app purchases rather than replace them.
    • Users who wouldn’t pay can still be monetized, expanding your earning potential.

    ✅ 5. Global Monetization Without Limits

    • Unlike banners or rewarded videos that struggle in Tier 2/3 countries, offerwalls deliver strong performance globally.
    • Perkox dynamically serves offers based on region, device, and behavior for maximum yield.

    ✅ 6. Deeper Engagement Than Rewarded Videos

    Offerwalls provide multi-step, deeper interactions, leading to higher-quality conversions and advertiser satisfaction.

    Rewarded videos are single-action and short-term.

  • Retention Meets Revenue: Unlock Growth with Perkox Offerwall

    Retention Meets Revenue: Unlock Growth with Perkox Offerwall

    In the fast-evolving world of mobile apps and games, success hinges on two core pillars: retention and monetization. While user acquisition brings users in, it’s the ability to keep them engaged—and turn that engagement into revenue—that truly scales your business.

    With the Perkox Offerwall, developers can achieve both. Our rewarded ad marketplace enables users to complete high-intent actions in exchange for virtual currency, content, or perks—driving loyalty and revenue at the same time.


    🎁 What Is the Perkox Offerwall?

    The Perkox Offerwall is a smart, opt-in advertising layer that connects users with high-converting offers—from app installs and surveys to product trials and more.

    In exchange, users receive custom virtual rewards, giving them meaningful value without needing to make a purchase. For publishers, this means monetizing non-paying users while boosting overall app engagement.


    📈 Retention: Keep Users Coming Back

    Here’s how Perkox keeps your users engaged and retained:

    • Progress = Motivation: Completing offerwall tasks provides a strong sense of accomplishment and momentum—users are more likely to return and continue progressing in your app or game.
    • Exclusivity Drives Urgency: Limited-time reward boosts (like our Currency Sales) make users feel like they’re accessing premium content that others miss—nudging them to act fast and return regularly.
    • Daily Habits: With Daily Reward integrations, users are encouraged to check in consistently, building long-term app habits that improve retention KPIs.

    💸 Monetization: Turn Engagement into Revenue

    The Perkox Offerwall is built to help you earn more without hurting your user experience.

    • CPA / CPE / Multi-Rewards: Choose the campaign type that fits your monetization model best. You only pay for actual conversions—no wasted budget.
    • Tiered Exchange Rates: You can align in-game rewards with your IAP pricing structure. Offer more value to high-engagement users, while keeping balance for your overall economy.
    • Geo Multipliers: Customize offer rewards by region to improve international performance and boost conversion rates in top GEOs.

    🧠 Target Smarter, Earn More

    Perkox uses advanced campaign targeting and performance data to ensure users are matched with relevant offers—maximizing engagement and revenue without disrupting the user experience.

    You can also run exclusive high-payout offers to retain VIP users, re-engage dormant ones, or reward loyal players with extra incentives.


    ⚠️ Keep It Balanced

    While offerwalls are powerful, the key to long-term success is moderation. Perkox helps you build a rewarding experience that complements your IAP strategy—not replaces it.

    Use offerwall incentives to:

    • Engage users who don’t spend
    • Give free users a premium taste
    • Re-engage users with special reward boosts
    • Offer added value during in-game events or currency shortages

    📊 Results You Can Expect

    Perkox publishers typically see:

    • +80% revenue increase from non-paying users
    • Up to 15% boost in IAP conversion rates
    • 30–40% improvement in retention during promotional events

    🚀 Final Takeaway

    With Perkox, retention and monetization no longer work against each other. They fuel one another.

    ✅ Keep users engaged
    ✅ Monetize without friction
    ✅ Grow sustainably